FABU Prize 2022 for Steffen Prior
On 31 January, the Friends and Alumni Association of the University of Wuppertal (FABU) awarded the Academic Young Talent Award 2022, endowed with…
FABU Prize 2022 for Steffen Prior
FABU Prize 2022 for Steffen Prior
Guest lecture by Thomas Langer (Versicherungskammer Group) on the topic of brand and communication
On 17 January 2023, Thomas Langer, Head of Brand, Media and Projects at the Versicherungskammer Group, was a guest in our Bachelor's lecture…
Guest lecture by Thomas Langer (Versicherungskammer Group) on the topic of brand and communication
Bernd Schmitt from Columbia University visits the Chair of Marketing
Professor Bernd Schmitt (Columbia Business School, New York; Editor of the Journal of Consumer Research) was a repeat guest at the Schumpeter School…
Bernd Schmitt from Columbia University visits the Chair of Marketing
Black Friday programme on WDR television
Julian Felix Kopka was a guest on the TV show Lokalzeit Bergisches Land as a Black Friday expert on 24 November. The researcher gave his assessment of…
Black Friday programme on WDR television
Research article by Lars Bergkvist and Tobias Langner
The article "A Comprehensive Approach to the Study of Advertising Execution and Its Effects" has been accepted for publication in the International…
Research article by Lars Bergkvist and Tobias Langner
Examination insights into brand management (MWiWi 1.7) and marketing (BWiWi 2.5)
The examination for the module "Brand Management" (MWiWi 1.7) from 10/08/2022 will take place on 17/11/2022 between 11:00 and 12:00 in presence in…
Examination insights into brand management (MWiWi 1.7) and marketing (BWiWi 2.5)
DWG Master Award 2022 for Lara Verhoeven
The German Advertising Research Association (DWG) e.V. presented the €2,000 DWG Master Award 2022 to Lara Verhoeven in Berlin on 4 October. Ms…
DWG Master Award 2022 for Lara Verhoeven
Job advertisement SHK/WHK at the Chair of Marketing
The Chair of Marketing is looking for several student or research assistants for 01 January 2023. The application deadline is 30 October 2022.
You…
Job advertisement SHK/WHK at the Chair of Marketing
Exam inspection BWL II - Marketing (BWiWi 1.2) for the exam from 26/07/2022
The inspection of the exam for the module "BWL 2 - Marketing" (BWiWi 1.2) from 26 July 2022 will take place on 19 October 2022 from 10:00 a.m. in…
Exam inspection BWL II - Marketing (BWiWi 1.2) for the exam from 26/07/2022
Kantar online as a guest at "Excellence in Branding 2022"
On 6 July 2022 at 4:15 pm, Marion Müller-Steinfahrt, Client Director & Domain Expert Creative at Kantar GmbH, will be a guest online at the…
Kantar online as a guest at "Excellence in Branding 2022"
